Branding & logo design

Creating enduring and memorable brands is frequently perceived as an enigmatic art, often involving countless workshops and extensive blue-sky thinking. However, our approach is distinctly different—founded on clarity, practicality, and tangible results.

Your logo isn’t just a decorative mark—it’s the first building block of your brand. It must be memorable, meaningful, and adaptable across print, digital, and social channels. That’s why every logo we craft is shaped by both creative vision and a deep understanding of your industry.

Brand strategy

By conducting research and competitor analysis, we are able to uncover valuable insights that serve as the cornerstone for your brand’s positioning and messaging.

Visual Identity

Our approach ensures that every visual element is crafted to reinforce your brand values and resonate with your target audience, strengthening recognition and trust at every touchpoint.

Implementation

Whether you require striking print materials or compelling digital assets, we deliver creative solutions that uphold brand consistency and maximise impact.

Our practical approach

With decades of experience in branding and product development, we’ve honed our ability to get to the heart of what makes your organisation, product, or service unique. We don’t overcomplicate things—we listen, research, and design with intention. Our process is structured to spark fresh insights, spark creativity, and most importantly, turn strategy into standout visual identity.
Strategic discovery
Every successful logo begins with a strong understanding of your organisation. Through a focused discovery phase, we take the time to learn about your core values, mission, audience, and market positioning.
Concept development
We explore a range of visual directions, from bold and modern to refined and timeless, each tailored to reflect your brand’s personality and positioning. The result is a curated set of design options that not only look the part but also carry meaning and purpose.
Brand guidelines
We provide a comprehensive brand guidelines document that ensures visual and messaging consistency across all channels. This includes clear instructions on how to use your logo, colour palette, typography, imagery, and tone of voice.
Asset delivery
We supply all logo assets in a full suite of industry-standard file formats, tailored for use across print, web, and digital channels. This includes high-resolution vector files for professional printing, as well as optimised raster files for websites, social media, and everyday use.

Creative branding solutions

Explore a selection of our logo design and branding case studies to discover how we’ve helped brands of all sizes make a lasting impression. With extensive experience spanning a diverse range of industries, our team brings creativity and strategic insight to every project.

Vicky Keating

Mindful design for accredited therapist

Demcom

Ensuring brand success is in safe hands

More Efficient

Efficient design for AI consultancy

Suction Excavation UK

Engineering brand success in the civils sector

Corkers Crisps

Branding with crunch

Ely Exotics

Wildly creative branding

Online Hearing Care

Branding that speaks volumes

Ely Fireworks

Sparkling new website for Ely Fireworks

Wastecom

Sorry - we've built a rubbish website!

Queens’ College Cambridge

First-class brand development for renowned Cambridge University College

Rachel Ewan

Wellbeing, well-built

Oakington Garden Centre

Growing a stronger brand for a premium Cambridge garden centre

The Princess of Wales Hospital (Ely) Charitable Trust

Just what the doctor ordered - fresh hospital charity branding

Ely Hero Awards

Winning design for community awards

Let's work together

Discover how our thoughtful and effective logo design process can bring your brand to life.
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