Bright ideas in action for photonics pioneers
Founded in 1989 in Newton, New Jersey, Thorlabs is a pioneer in photonics technologies, committed to accelerating scientific research and product development worldwide. Operating through 23 unique entities across nine countries, each team at Thorlabs is dedicated to designing and manufacturing specialised technologies that cater to distinct markets. With a portfolio comprising over 22,000 products and a manufacturing footprint exceeding one million square feet, Thorlabs is renowned for its innovation and global reach.
Since 2017, we have collaborated closely with Thorlabs, delivering a diverse range of design projects tailored to their evolving requirements. Our work has included the creation of promotional materials for exhibitions, targeted advertising campaigns, comprehensive brochures, and recruitment collateral. Most recently, we were entrusted with the design and installation of internal wayfinding signage and wall graphics for their state-of-the-art, 100,000 square foot UK headquarters, further enhancing the working environment for their staff and visitors alike. In addition, we conducted a professional photoshoot to capture and showcase this cutting-edge production facility, underlining Thorlabs’ commitment to innovation and excellence.
Since 2017, we have collaborated closely with Thorlabs, delivering a diverse range of design projects tailored to their evolving requirements. Our work has included the creation of promotional materials for exhibitions, targeted advertising campaigns, comprehensive brochures, and recruitment collateral. Most recently, we were entrusted with the design and installation of internal wayfinding signage and wall graphics for their state-of-the-art, 100,000 square foot UK headquarters, further enhancing the working environment for their staff and visitors alike. In addition, we conducted a professional photoshoot to capture and showcase this cutting-edge production facility, underlining Thorlabs’ commitment to innovation and excellence.
→ Branding
→ Graphic Design
→ Signage
→ Exhibition
→ Advertising
→ Brochures
→ Posters
→ Banners
→ Wayfinding
→ Timeline
→ Photography
Lighting the way with custom wayfinding signage
When Thorlabs relocated to their impressive 100,000 square foot UK headquarters in 2021, they required clear and effective wayfinding signage to help visitors and staff navigate the expansive space. We designed and produced bespoke wall graphics tailored to a variety of key areas within the building, including the entrance foyer, lift lobbies, meeting rooms, and departmental zones. Our tailored solutions not only guide people effortlessly but also contribute to a cohesive and professional atmosphere within the new headquarters.
Illuminating milestones with Thorlabs' timeline
As part of the wayfinding and signage project for Thorlabs, we developed a comprehensive timeline for their canteen area. This visual feature highlights significant milestones in Thorlabs’ history, beginning with its founding in 1989. The timeline not only serves as an informative reference for staff and visitors but also reinforces the company’s legacy and continued growth over the years. By showcasing these key moments, the installation enhances the canteen environment while fostering a sense of pride and connection to Thorlabs’ achievements.
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Anthony Gardiner
Communications Director
